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State Museum of Pennsylvania
Project Description: The State Museum of Pennsylvania interprets the state’s heritage. From the dawn of geologic time, to the Native American experience, colonial and revolutionary beginnings, and a pivotal Civil War battleground through the Commonwealth’s vast industrial age, The State Museum demonstrates that Pennsylvania’s story is America’s story. Doyle & Associates designed a new store logo that incorporated the museums varied exhibit components along with in-store signage that referenced a mid-1960s design vernacular and color palette inspired by the museum’s mid-century design.
